Walmart AMP Announces Transition to Ticketmaster for Event Ticketing

Walmart AMP, a popular concert venue in Rogers, Arkansas, has announced a significant shift in its ticketing partner, transitioning from the previous system to Ticketmaster for all upcoming events. This change will come into effect starting in 2025, streamlining the purchasing process for concertgoers. Ticketmaster’s extensive platform is expected to provide a more efficient experience for fans looking to buy tickets and access exclusive presales. In discussing the change, Walmart AMP Executive Director, Keri Smith, noted, ‘We are excited to work with Ticketmaster to enhance the experience of our patrons while ensuring that we have access to a larger audience.’ The decision follows the venue’s efforts to improve ticket security and accessibility, particularly amid concerns about stolen tickets and fraudulent activities that have plagued the event ticketing industry. Smith also indicated that the platform’s customer service aspects were a significant factor in their decision, emphasizing how they can assist both fans and venue operators. In additional future efforts, Walmart AMP plans to incorporate innovative ticketing features and technology in collaboration with Ticketmaster to deliver an even more engaging experience. This transition is particularly timely following recent consumer sentiments regarding ticket purchasing difficulties, prompting renewed commitments from organizations for greater transparency and integrity in ticket sales. Fans of Walmart AMP can look forward to enhanced functionality and support as the venue transitions to the new system. The change has garnered attendance hopes for various events, echoing a gradual recovery and return to regular programming following the disruptions caused by the COVID-19 pandemic. With the new partnership with Ticketmaster, it sets a positive outlook for upcoming shows and events in 2025 and beyond.