Hertz Global Holdings Inc. is making significant changes to its rental fleet by offering Tesla vehicles at reduced prices to renters. The rental giant has started selling Tesla cars as part of a campaign designed to attract environmentally conscious customers while also cutting costs within its electric vehicle (EV) department. This new strategy allows customers to rent Tesla vehicles at a competitive rate, presenting an attractive option for both short-term leasing and potential purchases. Additionally, Hertz is offloading used EVs, including the Chevrolet Bolt and Tesla Model 3, at substantial discounts to further reduce the overall size of its fleet. Hertz plans to reduce its EV inventory while meeting growing consumer interest in electric cars.
Mark Fields, the Interim CEO of Hertz, stated, “Our goal is to create a sustainable future while remaining agile in response to market demands. By offering customers the option to rent and purchase EVs, we can provide exceptional value and appeal to a broader audience.”
This shift comes as Hertz faces increased pressure to manage its electric vehicle portfolio effectively. The company’s recent initiatives are also aimed at maintaining a positive image in the market amid a rapidly changing automotive landscape where electric vehicles are becoming more mainstream. The discount on used EVs can reach up to thousands of dollars, making it an attractive proposition for potential buyers looking for well-maintained electric vehicles.
These significant changes come as Hertz continues to refine its strategy, enhancing its digital platform for bookings and increasing convenience for customers. The latest offerings are part of Hertz’s commitment to sustainability and adaptation in an increasingly electric market, ensuring that they remain at the forefront of the car rental industry.
