Belle Gibson, the infamous wellness influencer who garnered attention by falsely claiming to have cancer, is back in the spotlight after the release of a Netflix documentary that explores her fraudulent health claims and the ensuing backlash over her promotion of apple cider vinegar as a cure. Gibson, who built a large following on social media, particularly on Instagram, captivated users with her supposed battle against cancer, leading many to trust her wellness recommendations. However, it was later revealed that her claims were fabricated. In the documentary, viewer access leads to insight into Gibson’s motivations and the consequences of misleading the public. According to the Guardian, ‘Gibson leveraged the wellness trend to create a brand around her false narrative, promoting products like apple cider vinegar as miracle solutions.’ This revelation has sparked discussions about the ethics within the wellness industry and how social media can perpetuate misinformation. Comments from critics emphasize the harm caused by Gibson’s falsehoods, with one stating, ‘It erodes trust in genuine health advocates while promoting dangerous alternatives.’ The documentary has reignited a debate around the responsibility of influencers and the importance of authenticity in health messaging. Given the immense popularity of apple cider vinegar, particularly among health enthusiasts, Gibson’s case raises questions on how consumers can discern credible advice in an age dominated by online personalities. The effects of her deception continue to reverberate throughout the wellness community, pushing for stricter regulations on influencer marketing in health products. Amidst this turmoil, experts are urging for greater vigilance and skepticism regarding wellness claims made on social media platforms.